A blueberry soda from Arctic wild blueberries.


 

 

"CREATING DREAMS."

For the whole I'm Blue team, the success of the company has been amazing. The things achieved in one year of being entrepreneurs are astonishing.The designing of the brand started with core values of Finnish design, purity and excellence. All of them support each other but add so much to the whole individually. The result was a playful and young, but still elegant brand. 

Edvin Ingman and Joosua Kuusela achieved the brand image by creating an exhibition area, brochures, business cards, logo, web design, visual look and target audience in 2016.

 
 
Edvin Ingman - I'm Blue
 

"BOLD FINNISH DESIGN IS IN THE CORE OF THE I'M BLUE BRAND."

Simplicity is complicated to achieve. Design being one of I'm Blue's core values, the brand is crafted through months of work, and the work never ends.

 
Edvin Ingman - I'm Blue
 
 

"ELEGANCE IN THE DETAIL."

Brand creates a visual elegance and simplicity, taste creates a complex and beautiful sweetness. Together they work in creating the best - and healthiest - soda in the planet.

 
Edvin Ingman - I'm Blue

Visual brand by Joosua Kuusela and Edvin Ingman.

Edvin Ingman - I'm Blue